Reserve Properties is an active developer of residential, retail and mixed-use properties. With 40 years of experience, the executive have been involved in 135 projects encompassing 15,000 homes and over 2 million square feet of commercial and retail space across North America. The Reserve team spans two family generations, offering extensive expertise in all aspects of real estate development, construction and financing. Reserve Properties hires the best professionals and consultants to help bring each venture to life. This philosophy, coupled with a steadfast commitment to the best interests of their clients and customers, has helped the company achieve the success it enjoys today.

With a history of executing forward-thinking multi-residential projects like Line 5, Rise, and Bellefair, as well as high-volume retail spaces for national tenants including Starbucks, LCBO and Shoppers Drug Mart, Reserve has always demonstrated a progressive approach to neighbourhood development. The team has spent recent years acquiring strategic properties throughout the city that will allow them to continue this vision. Reserve’s commitment to inspired architecture and a sophisticated understanding of interior design and lifestyle programming is highlighted with untitled, which will deliver a new vision for residential living at Yonge and Eglinton.

For over 60 years, Toronto-based Westdale Properties has owned, managed and developed real estate across North America. As a family company with a unique vision for multi-residential real estate and an understanding of mixed-use development, Westdale is committed to fostering positive experiences for the thousands of people who live in, work and shop at their properties. Westdale’s Canadian portfolio alone includes close to 7,000 residential units and over 2.5M square feet on retail, commercial and industrial spaces. Across the US, Westdale owns and manages close to 47,000 residential units in 200 properties and 30 cities, as well as 1.8M square feet of retail and commercial space. Westdale’s Food & Hospitality portfolio includes some of Toronto’s most loved restaurants, including The Chase, Kasa Moto, Planta and Palm Lane. Westdale’s team of almost 1,500 employees across Canada and the US share a dedication to their partners, tenants and clients, bringing a nimble approach and creative strategy to every project they build,
develop and manage.

in collaboration with…

Pharrell Williams is a 13-time Grammy Award-winning artist, producer, songwriter, philanthropist, fashion designer and entrepreneur, known for high-profile collaborations, including a capsule collection with Chanel and a long-standing relationship with Adidas and Human Made. Other collaborative projects include an upcoming Youth Centre in Virginia Beach with Oppenheim Architecture + Design, work with Zaha Hadid Architects and the creation of the Something in the Water Festival. This collaboration with Reserve and Westdale marks Pharrell’s first foray into multiresidential development.

IBI Group is a global firm of architects, engineers, designers and technology professionals who create vibrant, livable and sustainable urban environments. IBI Group Architects are recognized leaders in residential, hospitality, retail and mixed-use design. Under the leadership of Design Principal and Global Director of Buildings, Mansoor Kazerouni, IBI has designed many of Toronto’s exclusive condominium developments. The firm is currently working in major cities across Canada, the United States, the UK, Middle East and India.

Principal Kelly Cray leads award-winning interior design firm, U31, collaborating with clients to ensure that truly creative and innovative ideas are realized. The studio places the client first by respecting individual tastes throughout the design process, with the ultimate objective of both enhancing and elevating their lifestyle experience. From mixed-use development projects, workspaces, to large-scale luxury homes, U31’s diverse portfolio of sophisticated hospitality, commercial, and residential work has been recognized throughout North America, the U.K.,  and the Caribbean.

Gladstone Media is a boutique-style creative advertising and multimedia production agency, based in Toronto. The agency provides strategic marketing solutions that are meaningful and effective, helping brands to stand out and connect with their audiences. Gladstone Media’s dynamic team provides unique insights and diverse skill sets in the areas of strategy and planning, design and production, digital and social, and targeted marketing communications.